Jay-Z

The Eminem Effect - Why Meek Mill Can't Win Against Drake

Anyone who has ever seen the movie 8 Mile knows that Eminem brought about the resurgence of battle rap.  Though battle rap has been around since the beginning of hip-hop, Eminem's movie highlighted a specific style of battle.  The Psychological Break down approach.   This is something that Drake (or his writers) are very good at because its his complete style of rap (Let me also give props where its due by stating that Kanye & Eminem pioneered the style "in the mainstream" since entering the music scene as artists).  It's clear that audiences always respond better when you make them think about what's being said.  So, when its time for Meek Mill to respond and he brings that fire aggression, that's signature to his style, but doesn't really break down Drake's faults then it just comes across as the same ole same ole. 

The reality is battle rap or diss tracks were taken to another level when Ether dropped by Nas.  Jay-Z was killing Nas with his wit and arrogant flow initially but in the final rounds Nas came through with a winner.  Nas broke down Jay-Z so badly that, in my opinion, he delivered the knock out blow that made him the clear winner in their rap battle.  Nas clearly used the Psychological Break down approach and had Jay-Z fans like  DAAAAAMMMNNNN! 

Now, I could be wrong.  Meek Mill may come back with diss after diss with an arsenal of punch lines, metaphors and jabs to put Drake in his place but as history shows people rarely deviate from their style of rap.  So, Ideally Drake is probably laughing all the way to the bank because for the kid everyone secretly hated on, he is now becoming the guy you want to win.

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LEASE BEATS

Ryan Leslie - New New (Under The Radar)

ryan leslie_20120903_bryce 0504.1.jpg

There is so much that one can say about the producer, singer, song writer and now hip-hop artist but I will keep it simple.  TALENTED!  He has certified his success with being great at all of his crafts.  Those who have seen his YouTube videos and social media posts, you understand that this young man borderlines musical genius.  He has music that you have never heard of that are radio ready but remain underground for his true fans around the world.  His latest hip-hop release "New New" is in that category of hits.

The Watch

From the MZRT album exclusively available here: http://goo.gl/WS419t // Text me anytime: +1-915-600-6978 Executive Producer: Ryan Leslie Directed & Edited by: Ryan Leslie Cinematographer/DoP: Adam Ardekani Steadicam Op: Dalton Price Producer - Geneva: Rafik Djerbi Producer - Cannes: Alice B DMM Application Voice: Maria Papathanasiou

Jesse Idol - Love Lust Project
$10.99

Jesse Idol's Love Lust Project Released September 2011...
Visit www.asmblymusicgroup.com
Follow @jesseidol on Twitter

Released by: ASMBLY Music Group

Release/catalogue number: 201109JIAMG

Release date: 13 September 2011